walking bicycle club

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I was walking, but was actually running. The birth of the Walking Bicycle

ABOUT

Humans were meant to walk on their own feet.

Throughout our long history, people have resolutely walked forward. In a sense, the world is made up of these determined walkers. That’s what we believe.

But then there was the discovery of the modern automobile. It gave humans the immense satisfaction of speed?a satisfaction which walking alone could not bring. Society began to run on efficiency, and walking became an inconvenience in the increasingly busy lives of its people.

This is our society now.

A few individuals then came together and wondered,

How can we make walking more fun? How can we bring ‘walking’ back into society as a more fun and thrilling experience?

Something that doesn’t do away with the action of walking, is not quite a car, and yet can run at the speed of a bicycle? Can such a vehicle be built?

It’s worth a try.

And at last, this dream came true.

The Walking Bicycle is now available to the world. All you have to do is step down onto the pedals with your feet, as if you are walking. Just like that, this vehicle will whisk you away at a speed similar to riding a bicycle. By switching on the built-in motorized assistance, going up-hill has never been easier. By using this vehicle, you only need to walk, in order to run. The first big breakthrough in the bicycle industry in 200 years, the Walking Bicycle aims to bring forth a new era of transportation.

“We aspired to build a vehicle
that is faster than walking,
and easier to ride than a bicycle.”

From young adults to the elderly.
A new health conscious and environmentally friendly vehicle.

Three-wheeled, so it’s easy to balance. No saddle, so an upright, healthy posture can be kept. No emission of exhaust gas, so it won’t pollute the air. And above all, it’s fun to ride.

The Walking Bicycle perfectly embodies two key values of the modern era by being both health-conscious and environmentally friendly.

Abides by the same road rules as a bicycle.
Therefore it can run on public roads.

Since the Walking Bicycle is classified under the same category as a bicycle, it goes by the same road traffic laws. It can run alongside regular bicycles on public roads, and due to its compact nature, can fit comfortably in an apartment elevator.

DESIGN / SPECIFICATIONS

MADE IN JAPAN

Strict precision, skill and care are applied throughout the entire manufacturing process.

Each piece is meticulously assembled and polished by hand. By using such things as premium paint, the famously high quality of Japanese manufacturing is apparent in every component of the vehicle.

3 WHEELS

A smooth ride. A quick stop. Stability that cannot be achieved with the typical two-wheeler.

The high quality disc brakes built into the front and rear wheels ensure a powerful braking force.

Because it is three-wheeled, the vehicle is steady from the start, and your feet do not have to touch the ground even when it is parked.

WALKING PEDAL

Simply stepping on the pedals in the same motion as walking will allow the vehicle to move smoothly forward. Because there is no saddle, there is no need to worry about the length of your skirt.

With the flick of a switch, both pedals may be raised and stored away, turning it into a manual “hand-pushed” mode. Unlike when hand-pushing a regular bicycle, you can now walk in the middle of the vehicle so as not to take up space in narrow areas.

POWER ASSIST

The power assist mode helps you move comfortably on the vehicle without expending too much energy.

There are three levels of power assistance from low to high. It also comes with a gear control, which can be adjusted according to the preferences of the rider.

The compact, removable battery is re-chargeable with residential electrical outlets.

DESIGN

Simply seeing it makes anyone want to ride it.

This is the kind of design that we aimed for. The beautiful, streamlined build and delicate finish introduces a whole new value and category of the modern bicycle.

CAST METAL

With our commitment to design, we have adopted a method of ‘casting’, or pouring molten metal into a special mold to create the shape. This ensures a beautiful, smooth welding point rather than an uneven, bumpy surface.

APPEARANCE

The Walking Bicycle combines modern sleekness and retro charm in its appearance. To ensure long-lasting use and appeal by our customers, it is designed to be easily adaptable to a range of tastes.

COLOR VARIATION

A color that pops. A color that is nostalgic yet new. A modern color. A soft color. We offer a range of colors that can reflect the personality of the rider.

SPECIFICATIONS

Product Name Walking Bicycle
Measurements Length 120 cm (47.2")
Width 59.5 cm (23.4")
Height of Handles 108 cm - 123 cm (42.5" - 48.4")
Tire(s) 12x1/2x2-1/4
Center Distance 89.2 cm (35.1")
Gross Vehicle Mass 36.3 kg (80 lbs)
Max Speed 24 kph (15 mph)
Max Distance after 1-Time Charge 20 km (12.4 miles) on flat road using Low Mode
Motor Type DC24V Brushless motor
Rated Output 235W
Auxiliary force control system Pedal force proportional control

Manufacturer: Katayama Kogyo Co., LTD
* Specifications may change without prior notice.

Battery Model Rechargeable lithium ion battery
Rated Output Voltage DC25.2V
Electrical Capacity 2.5Ah
Weight 890g
Environmental Temperature during Usage 0℃~45℃(32°F~113°F)
Storage Temperature -20℃~20℃(-4°F~68°F)
Charger Model Switching Regular System
Power Source AC100V~240V 50/60Hz
Power Consumption 64W
Rated Output Voltage DC29V 1.75A
Charging Time 2 hours (max)
Weight 333g (Includes cord)
Environmental Temperature during Usage 0℃~45℃(32°F~113°F)
Storage Temperature -20℃~60℃(-4°F~140°F)
Drive system Direct drive by front sprocket
Braking Device Front Wheels Disc brakes (mechanical)
Back wheels Disc brakes (mechanical)
Height Adjustment to Rider 140cm+ (4ft 7" and over)

ADVISORY COMMITTEE

The Walking Bicycle Club has emerged as a result of the collaborative efforts of the advisory staff and technical team of Katayama Kogyo. Their specialized skills and knowledge in their respective fields have been brought together to give rise to a new era of vehicles.

Designer, Architect

TEI SHUWA

Product design/Showroom design

Born in 1968 in Yokohama, Tei Shuwa is a representative of architectural design firm Intentionallies. It not only provides architectural services, but also stationary, furniture, mobile phones and home appliances.

Architectural works include Hotel Claska, United Cinemas Toyosu, and the Shibuya Hikarie shopping mall’s 11th floor interior design. Work in product design started in 2002 as the creative director of Amadana, designing mobile phones and consumer electronics (until 2010).

In 2005, Tei Shuwa co-founded the stationary brand Craft Design Technology with Tyler Brule. In addition to participating in the launch of the brand stellarworks in 2011, he also published his own products as a designer. In 2013, he caused a stir in the public after designing the interior of JR East restaurant railway TOHOKU EMOTION.

Graphic Designer

KENYA HARA

Logo/Graphic Design

Born in Okayama in 1958, Kenya Hara is a representative of the Nippon Design Center and is a graduate of Musashino Art University. Rather than focusing on the ‘abstract’, his work in design centers on the ‘tangible’.

He has been the art director of Muji since 2001 and was awarded the 2003 Tokyo ADC Grand Prix award for his work on the ad campaigns. He has also headed projects such as the renewal of the Matsuya department store in Ginza, Umeda Hospital design plan, and the Mori Building VI plan.

Kenya Hara has also done work to represent his country, such as designing the opening and closing ceremony programs of the Nagano Winter Olympics, as well as the official poster for the Aichi Expo 2005.

In an attempt to re-capture the concept of design as being linked to the individual and society, he has held numerous exhibitions and published written works such as Designing Design.

Photo Credit: Yoshiaki Tsutsui

Copywriter

SHUNICHI IWASAKI

Brand Message/Catchphrase

Born in Kyoto in 1947, Shunichi Iwasaki completed his research at an advertisement production company and established his own company in 1979. Built on the foundation of “A catchphrase is not something to create, but to find”, he has successfully captured the essence of several brands in this way.

Shunichi Iwasaki’s major works include “Just in time for the 21st century” (Toyota Prius), “With more beautiful 50 year olds, Japan can change” (Shiseido Actea Heart), “Happiness starts from adulthood” (Brighton Hotel), “A New Year’s card is something to send” (Japan Post Office) and “Love today” (LION).

He has won numerous public acclaims, and received the Asahi Advertising award and the Yomiuri Advertising award.

Producer

RIEKO ZAMMA

Branding

Rieko Zamma has born in Sendai in 1950. After working as a television announcer, magazine writer and editor, she established K.K. Candid Communications Ltd. in 1980.

In 2007, she was the producer of the International Skills Festival Japan, an event that recorded the attendance of over 290,000 people. In 2009, she established a membership-based system called “Club Willbe”, which aimed to dispel the existing image of ‘senior’ in Japan and hoped to promote a new “image of Japanese adults”. Rieko Zamma also served as a member of the administrative body of the Ministry of Land, Infrastructure and Transport, the Ministry of Justice and the Ministry of Finance.

PHILOSOPHY

Katayama Kogyo Co., LTD, responsible for the manufacturing of the walking bicycle, has established itself as one of the country’s leading international automotive parts maker.

With the original technology and creativity that we at Katayama Kogyo have cultivated over the years, we hope to deliver a new richness to the lives of people in the world by demonstrating the diligence, passion and spirit ensconced in the Japanese manufacturing process.

“I want to walk on my own two feet for as long as possible, regardless of my age.”

The WBC project was launched upon hearing this simple wish, and it was then transformed into an attainable reality. Not a car, motorbike nor bicycle, but rather a health-conscious vehicle that provides a pleasurable riding experience to people of all ages ? this is the Walking Bicycle.

I want to brighten the society we live in today by enhancing individual lifestyles. Please look forward to the WBC project.

wbc representative/Katayama Kogyo Co., LTD. President and CEO

Masayuki Katayama

For the Media: (PRESS)

DOWNLOAD PRESS KIT

For press releases and walking bicycle photos, please download the following.

DOWNLOAD PRESS KIT

CONTACT US

For inquiries concerning the coverage of the walking bicycle, please contact us by e-mail, phone, or by filling out the inquiry form.

E-mail : press@wbc-network.com
Phone : +81 3-5786-7678 (Ask for Ms. Arisa Katayama)

FAQ / CONTACT

FAQ

Q. What kind of person will typically use the walking bicycle?
A. The hopes of the wbc is that people who consider the importance of the quality of their lives, regardless of age of gender, will ride the walking bicycle.
Q. Can the walking bicycle run on public roads?
A. The walking bicycle complies with the same road traffic laws as a regular bicycle. Therefore, it can ride alongside bicycles on public roads.
Q. Is a license of any sort required to ride the walking bicycle?
A. As it is classified under the same category as a bicycle, no special license is required.
Q. When will the walking bicycle be available for purchase?
A. The launch in Japan is scheduled for October 2014, but we plan on accepting advanced reservations in July. We will announce in the near future when the walking bicycle will be available for customers abroad. For further details, please stay updated by checking this website, the wbc Facebook page, or sign up for the wbc newsletter for automated emails with the latest information.
Q. Where can I purchase a walking bicycle?
A. Aside from the showroom we are planning to open in Tokyo’s Omotesando area in the summer of 2014, information on the official shop will be available on this website, the wbc Facebook page, or if you sign up to receive emails from the wbc newsletter for latest updates.
Q. How much will the walking bicycle cost?
A. The planned cost is 290,000 yen (tax not included), but please check this website, the wbc Facebook page, or sign up to receive emails from the wbc newsletter for latest updates.

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